Carrier Rules and SMS Campaigns

• In response to text message scams, carriers have imposed strict rules on SMS/MMS messages sent via applications.
• Zoom is considered an SMS application and is subject to the new carrier rules.
• All DMU Zoom numbers have been associated with a 10DLC SMS campaign which lets carriers know we are sending legitimate messages. This allows us to enable SMS text messaging in our environment for all staff and faculty with Zoom Phone.

What to know when sending SMS messages

• While SMS Text messaging is available for your convenience, it is not considered a primary and reliable communication method. ITS is unable to guarantee your messages will reach the recipient.
• Individual carriers decide whether to block your messages. If your number is blocked by one carrier it may not be by others.
• The first message you send to a new recipient will include the follow language:  "For help, reply HELP. To opt out, reply STOP."
• Any recipient can reply STOP to your messages and your number will be blocked from sending future messages to that recipient
• A recipient that has replied STOP to your number can then reply START to unblock your messages.
  
  

Certain message content may be more likely to get your number flagged or blocked. 

• Sending bulk messages or messages to many recipients at once.
• Sending messages with URLs or weblinks. This is low risk as we have notified carriers that we are likely to include links in our messages.
• Sending messages that appear to be advertisements or solicitations.

Click here to learn how to use your Zoom Applications to send SMS text messages.